- This event has passed.
We are excited to promote soundscapes of the Afro-Caribbean community and beyond, proudly partnering up with Mayimba Music, a family-run publishing company, record label and management group dedicated to the advocacy and advancement of independent Latin talent among other genres. Radio personality and pillar of the music industry, Chuey Martinez, will graciously host our event at MalVerde, located in the 2nd Street District of Austin, Texas, Friday (Mar. 17).
Our performers lineup – serving as both VIBE Viva’s and Mayimba’s first SXSW presentation – is a vibrant hodgepodge of global superstars and up-and-comers, whose music spans and/or is inherently rooted in genres of hip-hop and R&B, reggaeton, tropical, salsa, banda, alternative and much more. ‘Til Texas, get better acquainted with the artists below. See you there!
Victoria La Mala