Editor’s note: This is the fourth post in a series covering the best talent at the fest. Listen to these artists-to-watch now, and get them on your festival schedule for March. This selection of must-see hip-hop artists comes from @SXSWhoa.
PART 1: Breakthrough Artists
These are acts popping up on various radars lately. Some are brand new, some had a head start. It’s a good time to catch these artists now as the demand might not be as high as some of the headliners this year. Avoid the lines, and catch some of these artists before they blow up. Watch the videos below, and add these artists to your schedule. We’ll be updating party lineup lists on the party calendar, and writing up the best parties to attend during the festival to share as you plan your time in Austin.
Raury
Goldlink
Father
OG MACO
Tkay Maidza
IAMSU
Snow Tha Product
Your Old Droog
Denzel Curry
Nacho Picasso
SonReal
Doughbeezy
Derek Minor
Dizzy Wright
Snootie Wild
Lil Simz
Check back this week for a list of @SXSWhoa’s favorite the top hip-hop headliners and old-school icons playing the festival. Keep in mind this list is a little early as there are still a plethora of announcements to be made before the fest.